Built to Rise. Real Resilience.
”I am a recovering AA born and raised in Hawaii,
Brothers Keeper is a brand to show the
power and potential we have once we achieve sobriety . “
” This isn’t just apparel.
It’s a statement of commitment.”
-Royce Wong
(Founder)
Where It Started
Brother’s Keeper was founded in Hawai‘i by Royce Wong, following a personal journey through addiction, recovery, and spiritual awakening.
After years of struggling, Royce made the decision to confront his life head-on — choosing sobriety, discipline, and purpose. What began as a personal fight became a calling to build something meaningful for others walking the same path.
Brother’s Keeper was born from that moment.
To be a brother’s keeper is to take responsibility — for yourself and for others.
It means:
Showing up even when it’s hard
Choosing discipline over comfort
Standing firm when life tests you
Looking out for those who need support
It’s a reminder that strength is built together.
What “Brother’s Keeper” Means
Recovery Is A Daily Choice
Recovery isn’t a destination — it’s a decision made every single day.
Brother’s Keeper exists to support:
People in recovery
People considering recovery
Families and friends supporting loved ones
Anyone choosing growth, structure, and a healthier life
The fight doesn’t end.
But you don’t have to fight alone.